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OpenAI, Adobe and Microsoft give a boost to California invoice requiring watermarks on AI content material | TechCrunch

OpenAI, Adobe and Microsoft give a boost to California invoice requiring watermarks on AI content material | TechCrunch
August 27, 2024



OpenAI, Adobe and Microsoft have thrown their give a boost to at the back of a California invoice requiring tech corporations to label AI-generated content material, consistent with letters from the firms considered via TechCrunch. The invoice is headed for a last vote in August.

AB 3211 calls for watermarks within the metadata of AI-generated pictures, movies and audio clips. A lot of AI corporations already do that, however most of the people don’t learn metadata. AB 3211 additionally calls for massive on-line platforms, like Instagram or X, to label AI-generated content material in some way reasonable audience can perceive.

OpenAI, Adobe and Microsoft are a part of the Coalition for Content material Provenance and Authenticity, which helped create C2PA metadata — a broadly used usual for marking AI-generated content material.

A industry workforce representing Adobe, Microsoft and the country’s biggest instrument makers up to now adverse AB 3211 in April, calling the invoice “unworkable” and “overly burdensome” in a letter to California lawmakers. Alternatively, amendments to the invoice seem to have modified their minds.

OpenAI
Author: OpenAI

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