For her 18th birthday in March, “Jacky Dejo,” a snowboarder, bikini type and kid influencer became social media entrepreneur, celebrated at the secluded island of Dominica.On Instagram, she seemed in strappy swimsuits, basking luxuriously on a black-sand seashore and floating in a jungle circulate.Her enthusiasts — hundreds of guys were following her via her teenagers as she posted and bought footage — wanted her smartly and eagerly expected her subsequent transfer on-line as an grownup.“Glad birthday,” one wrote in French. “I will be able to’t wait to look you with none garments on.”Born two years after the release of Fb, she belongs to the primary technology to develop up with social media and the multibillion-dollar writer financial system this is redefining youth for ladies.A Dutch citizen — her actual identify is Jacquelina de Jong — she has lived in additional than a half-dozen international locations and selections up languages comfortably. However she is similarly at house on the net, the place she has constructed a world fan base this is ruled by means of American males. At 16, with the consent of her oldsters, she was once pulling in upward of $50,000 some months, she says, charging for get right of entry to to her on-line posts and pictures.When The New York Instances started investigating the tradition of underage lady influencers greater than a yr in the past, Jacky Dejo — or just Jacky, as she is well known by means of her fans on the net — briefly emerged as a distinguished and enigmatic determine.
