The use of Google Incognito may not truly provide privacy for users, as revealed in a recent video by TikTok user Thunder Keck. In the video, which garnered over 433,000 views, he discusses a class-action lawsuit Google settled in late February for $5 billion. The lawsuit alleged that Google continued to track and record users’ online activities even when they were using the “incognito” mode in its Chrome browser.
Keck emphasized that incognito mode and private browsing on Safari are comparable to deleting your profile. He also pointed out that both Apple and Google have the ability to track internet activity, and even with a VPN, online activity can still be tracked through packet information and fingerprints, which is increasingly feasible with advancements in AI technology.
Viewers shared their thoughts in the comments, with some expressing a desire to delete their search history and questioning the use of alternative search engines such as DuckDuckGo or Courage. Others noted that incognito mode does not save browsing history and believed that the court found it misleading.
The Daily Dot reached out to the developer and Google via email for further comments. Phil West, a seasoned writer and author, has contributed this article.
