Apple’s App Store changes are sparking debates, and the European Union (EU) is closely monitoring the situation. The EU has indicated that it will not hesitate to take strong action if necessary. The changes include allowing third-party app stores and offering lower annual fees for developers in the EU who invest a certain amount. Apple has faced criticism from developers who argue that the new terms make it difficult to leave the App Store and switch to alternative arrangements. There are concerns that the European antitrust authorities may reject the new terms under the Digital Markets Act (DMA).
The EU has expressed its readiness to take strong action and will conduct a thorough examination of the process, seeking input from various stakeholders, including developers, according to Reuters. EU industry director Thierry Breton emphasized the importance of the DMA in ensuring fair and open digital markets. He stated that if the proposed solutions are not satisfactory, the EU will take decisive action. Many developers have voiced strong objections to Apple’s changes, with some describing them as an impediment to benefiting from the market.
Mr. Breton’s statements indicate that the EU will take the time to fully understand the situation.