Today: Dec 26, 2024

Stephanie Linnartz’s guess as Underneath Armour CEO backfires

March 14, 2024


Excellent morning, Broadsheet readers! Two ladies executives are launching Be a Breadwinner to lend a hand ladies reach their monetary targets, OpenAI CTO Mira Murati talks concerning the corporate’s new video technology platform, and Fortune senior author Maria Aspan reviews at the unexpected departure of Underneath Armour CEO Stephanie Linnartz. Have an amazing Thursday. – Abrupt endings. CEO Stephanie Linnartz concept she had 3 years to show round Underneath Armour. As an alternative, she’s leaving after only one yr.

Underneath Armour, the long-struggling sports wear corporate nonetheless managed by means of founder Kevin Plank, on Wednesday stated that Plank would exchange Linnartz as CEO, efficient April 1. Plank will turn into Underneath Armour’s fourth CEO in 4 years after he to start with “stepped down” from the function in 2020. (He has remained govt chairman since then, and nonetheless owns 65% of Underneath Armour’s vote casting stocks.)

It’s a surprising departure for Linnartz, a well-respected govt who was once up to now No. 2 at Marriott Global—and but it’s additionally no longer unexpected. Linnartz knew that she was once taking a large gamble on a turnaround process at Underneath Armour, as she instructed me closing summer time for a Fortune profile.

“I imagine in taking calculated dangers,” she instructed me then. “I don’t imagine in being reckless.”

However it was once obtrusive, even early into Linnartz’s tenure, that Plank didn’t wish to surrender keep an eye on of the corporate he based in 1996. (I knew it was once a nasty signal when he declined a couple of requests to get at the telephone with me for that article, for a fast interview about his new CEO.) And Linnartz had so much to mend, maximum of which Plank was once in the long run liable for: slowing enlargement, a plummeting proportion worth, a pale “second-tier” logo, and a founder who couldn’t prevent producing controversy. As I wrote in October:

Contemporary years have given us a number of examples of bold, skilled executives—incessantly ladies—who tackle a CEO process that comes to operating for a predecessor or founder, and looking to stay him glad whilst solving one of the vital issues he created. 

…Everybody has a chairman to stay glad—even ridiculously well-compensated CEOs—and the vagaries of operating for the man you’re supposedly changing aren’t all the time gendered. However it’s hanging what number of bold ladies, nonetheless, need to take such dangers with a purpose to get a shot on the most sensible spot in company The united states, the place ladies account for slightly 10% of Fortune 500 CEOs. The profession alternatives made by means of [former Walgreens CEO Roz] Brewer, [current X CEO Linda] Yaccarino, and doubtlessly Linnartz additionally lift questions on how a lot executives nonetheless need to navigate the “glass cliff,” the data-backed phenomenon wherein ladies have to just accept riskier alternatives with a purpose to advance. 

Ladies CEOs have already got shorter tenures than males, as my colleague Lila MacLellan just lately reported, and changing a male founder turns out in particular fraught. Remaining month, Nextdoor stated that cofounder Nirav Tolia will exchange CEO Sarah Friar. This week, Linnartz’s abrupt departure from Underneath Armour provides us some other bleak information level.

Learn my complete tale about Linnartz’s departure from Underneath Armour right here and my authentic profile of her right here.

Maria Aspan
maria.aspan@fortune.com
@mariaaspan

The Broadsheet is Fortune’s publication for and concerning the global’s maximum robust ladies. Lately’s version was once curated by means of Joseph Abrams. Subscribe right here. ALSO IN THE HEADLINES
– Producing buzz. OpenAI leader era officer Mira Murati defended insects and visible inconsistencies within the AI corporate’s Sora video-generation fashion. Murati claimed that Sora, which she stated would release this yr, was once nonetheless being tweaked and presented obscure solutions when requested to spot what content material the fashion was once skilled on. Wall Boulevard Magazine
– Get admission to to IVF. Amid worries about get admission to to IVF following Alabama’s ruling, the Division of Veterans Affairs introduced it’ll start overlaying the process for unmarried folks and same-sex {couples}. The VA confronted court cases that claimed its IVF protection insurance policies have been discriminatory. Washington Publish
– Phrases from the sensible. Two feminine executives introduced that they’re launching an match and publication designed to offer ladies with methods and plans to succeed in their monetary targets. The Newsette CEO Daniella Pierson and J.P. Morgan Wealth Control CEO Kristin Lemkau say their new Be a Breadwinner platform will train folks the right way to make non-public wealth a concern. WWD
– Drafted in Denmark. Danish Top Minister Mette Frederiksen introduced that the rustic will start drafting ladies into its army as a part of its dedication to gender equality. Fortune
– Lacking the purpose. Mavens say that efforts to extend a rustic’s start charges by means of providing ladies monetary incentives are failing in East Asian international locations as a result of they aren’t addressing the problems inflicting low start charges within the first position. Fortune
MOVERS AND SHAKERS: Foot Locker named Cindy Carlisle as govt vice chairman and leader human sources officer. Catalyst appointed Jennifer McCollum as its new president and CEO, succeeding Lorraine Hariton. AWS alum Teresa Carlson joins the board of PagerDuty. 
ON MY RADAR
We analyzed 46 years of shopper sentiment information–and located that as of late’s ‘vibecession’ is simply males beginning to really feel as unhealthy concerning the economic system as ladies traditionally have Fortune
Will she make the following Birkin? New York Occasions
QAnon for wine mothers The Atlantic
PARTING WORDS
“The theme is being very at ease in their very own pores and skin in some way that was once completely no longer the case after they have been more youthful. And there’s a form of satisfaction that’s in position that perhaps was once no longer somewhat there ahead of.”
—Actress Julia Louis-Dreyfus describing what she’s seen from the visitors on her podcast collection interviewing older ladies.

OpenAI
Author: OpenAI

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