![The Challenges Faced by Formerly Successful Direct-to-Consumer Brands The Challenges Faced by Formerly Successful Direct-to-Consumer Brands](https://image.cnbcfm.com/api/v1/image/106971590-1636133442922allbirds1.jpg?v=1636133472)
The Challenges Faced by Formerly Successful Direct-to-Consumer Brands
The direct-to-consumer trend, which experienced massive growth and financial backing, has hit a roadblock. Many of the companies that were once thriving and received substantial venture capital support are now struggling to